NYU Stern Center for Business and Human Rights Statement on Apple's Open Letter on Privacy

For Immediate Release: Thursday, September 18, 2014
Contact: Meredith MacKenzie, West End Strategy Team, meredith@westendstrategy.com, (202) 427-2007

NEW YORK - Following the release of an open letter from Apple CEO Tim Cook to the company¹s customers explaining its privacy policies and how the company uses user data, Katharine Kendrick Policy Associate for the Center for Business and Human Rights at the New York University Stern School of Business made the following statement:

"We applaud Apple's openness about its commitment to protecting its customers' personal information. Smart companies are realizing that protecting privacy is increasingly a competitive advantage in business."

The NYU Stern Center for Business and Human Rights is the first center to focus on human rights at a business school and is a member of the Global Network Initiative. To speak with Kendrick or learn more about the center learn more about the NYU Stern Center for Business and Human Rights, please contact Meredith MacKenzie, meredith@westendstrategy.com.

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